Ideas in Home Renovations
Home Ideas Article
Viral house cleaning videos are satisfying billions on TikTok
TikTok has given birth to a “CleanTok” community that has garnered more than 16 billion views on the video-sharing app, and some creators are leading the charge in the spotless home movement.
Chantel Mila, a mother of two from Melbourne, Australia, started her Mama_Mila_ TikTok account in April 2020 and has watched her audience grow to more than 325,100 people thanks to her cleaning, styling and DIY videos.
Between sharing unconventional cleaning hacks like using newspaper as a liner to help with dusting or using shaving cream to defog mirrors, Mila’s content regularly gets thousands of views every time she posts. And so far, she’s earned well over 5.6 million likes from people who enjoy her content.
WHAT IS TIKTOK’S ‘WIPE IT DOWN’ CHALLENGE?
“My followers have had a really positive reaction to the cleaning and organizing videos I share across my channel. Many followers have
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